Offering the highest standard of salon consultancy, salon coaching and skills development

Salon stylist salon owner having a vision



mike vallance

Salon stylist salon owner having a vision

I spend a great deal of time exchanging thoughts and views with fellow professionals.  A key observation that I have is how disillusioned so many salon owners and stylists are about their business and their success.

sharing communicating

We have to ask the key question. What was it the brought you into this industry? Why did you become a hair stylist? Why did you start a salon?  You wanted to be successful. What changed? What has gone wrong?  This is something so many struggle with – remembering that vision. That goal of offering something new and exciting, of being different, of being a success.


In many cases not enough time was spent laying down a platform that becomes the foundation of the vision you wish to create. This vision is your blue print for success and as such should be planned very carefully.  You can always seek out help an advice on how to you map out your vision and so map out a course for your own business a strategy and plan to work towards. Like embarking on a new journey having a  map is essential to reaching your destination. Sadly many salon owners and stylists do not take the time to consider what they want or what they are prepared to do to succeed and in some cases what direction to travel in! Take as much time as you need to build and plan  your vision and so your success.

Team work .the salon. the owner the stylist


What does your vision look like? This is yours – that dream salon offering all that is important to you. Where is it located? How does it look? How big is it? How many staff do you have? These are just a few things that would be part of your vision. The important thing here is that by creating a vision you are laying down that plan and starting to form a strategy from which to move forward from.

In many cases the problem is that thinking about formulating a vision is not enough. Action needs to be taken. Make sure you write this vision down. It can be changed and added to at any time. Keeping notes writing has helped a countless number of salon owners and stylists get over this hurdle of building and creating a vision. As you add different components to your vision like a jigsaw it starts to take shape and you start to see that picture of success. There will be issues to face and challenges to over come. Allow us to share our experience with you on this journey to help you stay on track and avoid some of the pitfalls that can deter you from carrying on.



Not having a vision is like being the captain of a ship without a rudder and a compass! Remember whatever you are currently doing is giving you the results you are currently getting. This is so true and why it’s time to have clear vision – one  that is realistic and will work. Do not settle for second best. Why should you? Your team – the staff – should share and reflect your vision. They are ambassadors for you and your business from the way the salon looks, your marketing and advertising, what your staff wear, the salon policies, your training, your role … every decision stems from your vision. This being the case only you can make your vision a reality, A vision that allows you to develop a salon and team to have true success a success that reflects your values and vision one that offers a collaborative approach to build a team, inspiring innovation demonstrating leadership creating a business that offers the highest levels of service to the market the clients you want to attract an work with.


There will b challenges every step of the way. Embarking on building a business is taking a journey that many have taken and indeed are taking right now. Are you ready to challenge yourself and those around you? Are you ready to make your vision a reality?


The ‘Three R’s’ 
”Reputation. Recommendation. Retention”. 
It’s not built on that constant looking for new clients it’s looking after what you have! It’s investing in your self and your business and those around you.


This journey, this career, is wonderful – challenging, inspiring, and yes, hard work.

Our industry is in constant change and is sometimes criticised. For lacking vision in some areas. However there is an ever growing body of professionals. That have a firm commitment to our industry, they have a passion for change, to raise standards through education and sharing. Leadership, education and team incentives.Will over time and with commitment give any individual that ability to do exceptional work and to be more creative. Leadership and management help create an amazing work environment for all concerned. So key for success for all concerned.
This journey. This career, is wonderful – Challenging. Inspiring and yes can and will be hard work. but the rewards are worth all the effort.
Thank you all for letting me share some thoughts with you today.These are inspirational, passionate, industry professionals.They have a vision. These are the people I want on my bus to learn from, share with, take a journey with. Get inspired. Connect with driven motivated industry professional. challenge your self. invest in ones /your self 

Are you driver or passenger !

 There are no guarantees in life and ones career and career choice is no different thing happen and its how we deal with them that defines us. Jobs change relationships come and go the one thing that remains after training is our skill both hands on creative and the ones we learn about people and communication about caring about being a team player. Constantly developing new skills staying current is so very important.12191826_1660821957469530_5823374775021776898_n




I also think that we need to always look at the Why. Ask the question Why are we in business whats it for? OrWhy do we want to go into to business what is success? Why do I suggest this I think by asking and exploring the why we get to the motive behind why we want to be in business what is true success. Why the will also help us to understand our true values this in turn helps us to follow the path to the success we want  and desire. It will help us to surround ourselves with the right team those who share our values and vision.


Remember. Salon success. Stylist success. Business success are all linked together it’s Team success. Its never about any destination only ever about a journey taking the right people on that journey makes it enjoyable maybe even fun!

Below: Some information and link to the “Alterego Italy product line”  their products have been used to demonstrate the colours and products in this article I have also added links on my book to help on how to understand and run your salon and business successfulIMG_9344


Alter Ego Italy professional products are already having success in both the UK and all over Europe and its now ready to launch and be part of the Market in the USA. It’s offering all the things that I hold dear passion and commitment to salon training and support. It has the support from being just one part of a much bigger entity that is striving for success in the salon and hair industry.


The product line is very comprehensive offering professional products to cater for all needs of both the salon and the stylist salon products and retail support for the clients. Many new an exciting things are being launched and coming on line via their web site Alter Ego Italy and various social media platforms.

Alter Ego Italy is proud to be the only Italian brand, specialized in professional hair care. If you would like more information on this product line you can contact. Phil Clark Alter Ego Italy 

The salon and the S word now available in book and e book format for links to purchase and reviews Click here or on the image.

The Salon & the ‘S’ Word

 Written by Mike Vallance

My web site is Back2myroots: B2MR feel free to check in

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