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Thoughts on home hair colour professional hair colour

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Thoughts on home hair colour

professional hair colour

mike vallance

 

When it comes to home hair colour.  Some thoughts on home hair colour professional hair colour.  Just how do we choose. Make the right decision? Is there a real difference in the quality of professional products. Why do some manufacturers want to have an influence in all the markets and and why do some chose to stay professional with their brand.

When we open a fashion magazine when switch on the Tv travel on the underground or sub way we are constantly bombarded with stunning models all with shinning healthy hair. We are sold on the concept of all  natural Ammonia free formulations being safer better healthy  deep conditioning colour and all within 10 minutes. So many brands all claiming to have the edge that perfect safe formulation for you and your hair.

tube pigment

As a professional stylist.

We all have an opinion on home hair colour and indeed the quality of shampoo’s and conditioners. The damage that can be done with home hair colour kits through lack of knowledge, the mistakes that can be made, the disaster that can so often happen with out any intention yes accidents that we as stylist so often have to correct or fix. The consumer does not have this knowledge, they are at the mercy of the advert, the promotion, the colour company claims of youthful ever lasting beautiful hair. We as stylist owe it to the public. The potential new client to have knowledge and share it.

Alterego Image

 

Their are so many things to take into consideration, when choosing over the counter colour. If this is your intention .

Although I stress that professional services are always the best way to go.

For the consumer.

So many things to consider, who do they ask for advise? who can they turn to and trust? Us the professional or { The person in the isle re stocking those shelves?} How qualified are they to advise? They are not! We just need look at their hair before asking advise. Consider companies like L O’real a huge brand name own so many smaller companies and brands and want to cater for all markets There professional line is more concentrated there professional hair colour products are different to the over counter home colour. They are 45% owned by nestle a huge global company. people are drawn and attracted to brands. There are still a few companies that do not sell in stores and only work with salons and stylist offering quality products education and support Alterego is one such company offering professional salon products and a retail support products for the salon customer.

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Above hair colour Alterego Italy  Gold and copper shades.

Things you the consumer need to consider.

1* Your natural hair colour.

2* Do you have colour on your hair now? If so you need to consider. Whether your new choice will work.  Dark to light will not work . Dark to lighter shade of Red will not work!

It is not possible to lift colour with colour with home hair colour products. Note: Products offering or suggesting that this is possible often do not offer the consideration that it may well effect the integrity of the hair.

3* What is the Condition of your hair?

4* Have you been colouring your hair for a long time?

5* How does it feel when it’s wet? Does it mat together? This is an indication of over processing.

6* Consider the history of all applications done.

 

That Healthy Image.

Does Avocado or Avocado oil really help hair condition? The answer is “NO” sounds good as a healthy ingredient though !!! . Nor do products that smell of natural perfume extracts from fruits or flowers. You are being sold a healthy illusion via your senses! The amount of avocado oil or any oil in any product is so small the amount and source of keratin in any product is often misleading.

shades tone

Lets look at a young lady. One who decides to brighten her hair, she has seen the adds, the promotions she just wants that gloss, that extra healthy shinny look. She goes into the shop. Chooses a shade the no ammonia product. After all the adds all said this was best.  We have been told in all the adverts, Ammonia free must be good!  Chooses a shade close to her own natural colour takes it home, its a tad messy but when all done she loves the look. Her hair feels fuller, it’s shinny she look and feels great. Six weeks later. The colour has faded, the hair seems to lack lustre and body maybe a slight regrowth

shade and tone pigment

Depending on choice of product. It’s back to the shop.  Purchase the same shade again back home re applies once again happy. But notes that the hair does not seem so soft harder to comb through. Well this carries on. But after maybe three or four application, a root is now appearing after 4 to 6 weeks, the ends as they fade seem lighter slightly orange or gold.{ do we get an ash shade} Now do we choose a different colour. If we carry on applying the same colour roots to ends the mid length’s and ends will be over processing. Does not say this on the box as a warning of continued  all over colour application.

highlights low lights

Above professional hair colour By Alterego Italy 

Think about it. New-growth. Re-growth is hair that has never been coloured. Over processing starts when. The mid length’s and ends have now been coloured a number of times. They become drab, texture changes. Over time, this over processing builds up on the hair. It can and will cause damage. The roots need a different formulation from the hair that has been coloured a number of times.

dark hair swatch

 

Symptoms of this build up and over processing are.

1* Hair will feel limp. look dull as it fades.

2* Colour retention gets less and less.

3* When wet washed it will mat together have a rough or caustic feel.

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Above hair colour By Alterego Italy 

It’s time to take a break, seek professional advise. Conditioning to get moisture back into your hair is key. From a professional view it’s. Getting moisture back into the hair, get the Ph back to normal. With many of the over the counter colours, Deposit of the colour pigment can be through. Changing the Ph of the hair, to open the cuticle to stain and partially deposit a fully oxidized colour molecule.

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We work with Clients to help and advise. To explain.What has happened and how to work together to fix the issues of condition. Consultation regarding professional products. Discuss goals. So when ready to re colour the correct shade, tone and look can be achieved. A look that will last and look healthy be easy to maintain. It is all possible for more information look at past blogs via my web site:

The ‘Three R’s’ 
”Reputation. Recommendation. Retention”. 
It’s not built on that constant looking for new clients it’s looking after what you have! It’s investing in your self and your business and those around you.

Conclusion

This journey, this career, is wonderful – challenging, inspiring, and yes, hard work.

Leadership
Our industry is in constant change and is sometimes criticised. For lacking vision in some areas. However there is an ever growing body of professionals. That have a firm commitment to our industry, they have a passion for change, to raise standards through education and sharing. Leadership, education and team incentives.Will over time and with commitment give any individual that ability to do exceptional work and to be more creative. Leadership and management help create an amazing work environment for all concerned. So key for success for all concerned.
Conclusion
This journey. This career, is wonderful – Challenging. Inspiring and yes can and will be hard work. but the rewards are worth all the effort.
Thank you all for letting me share some thoughts with you today.These are inspirational, passionate, industry professionals.They have a vision. These are the people I want on my bus to learn from, share with, take a journey with. Get inspired. Connect with driven motivated industry professional. challenge your self. invest in ones /your self 

Are you driver or passenger !

 There are no guarantees in life and ones career and career choice is no different thing happen and its how we deal with them that defines us. Jobs change relationships come and go the one thing that remains after training is our skill both hands on creative and the ones we learn about people and communication about caring about being a team player. Constantly developing new skills staying current is so very important.

My web site is Back2myroots: B2MR feel free to check in

You can also find me here on LinkedIn on Twitter MikeB2MR and Facebook Back2myroots B2MR

Stylist having an online profile.

Mirrored Vision   By Martin green

Mirrored Vision

 

Finding customers keeping Clients 

What can I say in writing the Mirrored vision. Martin Green has has taken a risk to produce something that the industry really needs a shot in the arm Innovative, radical, inspirational, challenging.
It certainly poses some really interesting idea’s and concepts it also crosses the boundaries of what might be seen and perceived as normal processes within our industry and in the salon.

Hair image consultancy short tube introduction video

AlteregoItaly

The Alterego colour range its quite rare for manufacturer to be so open about their products give free rein with a review and be nothing but helpful with disclosure of information and support material. I have posted two blogs having used the colour one on  Coppers and Golds shades and one on Blondes using high lift colour

 ‘The salon and the ‘S’ word Available Now Click here for details 

Getting great reviews from professionals from every area of the hair /industry the salon owner to the stylist the freelance and mobile operator to tutors and fellow industry consultants.  being read and reviewed from California to New York, Scotland to London Australia and Canada and beyond.

Image

I also think that we need to always look at the Why. Ask the question Why are we in business whats it for? OrWhy do we want to go into to business what is success? Why do I suggest this I think by asking and exploring the why we get to the motive behind why we want to be in business what is true success. Why the will also help us to understand our true values this in turn helps us to follow the path to the success we want  and desire. It will help us to surround ourselves with the right team those who share our values and vision.

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Remember. Salon success. Stylist success. Business success are all linked together it’s Team success. Its never about any destination only ever about a journey taking the right people on that journey makes it enjoyable maybe even fun!

Mike B2MR

 

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