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Our love affair with home hair colour

Back2myroots : A place to share thoughts and grow idea’s. B2MR


Our love affair with home hair colour

Who do  professional manufactures of hair colour really support?

Well the answer to this is them selves they want any and all business. They call themselves professional they seek our stylists industry professional to market their products educate in salon and at trade show. They promote professionalism and yet produce low grade cheap home hair colour taking away business from the salon and the professional. Many who go into education do so to share knowledge experience and learn new skills and techniques. This is often when there eye are opened to the corporate world of selling marketing and sales. The quality and chemistry of many over the counter home colouring products leaves a lot to be desired yet through advertising and indeed celebrity endorsement it’s grown and become hugely profitable.

Many of the professional brands we use and trust are a selling home colour

L’Oreal, Schwarzkopf, Clairol , Fudge, Many herbal /organic brands

Home Hair Colour: THE PIT FALLS.
Why is home hair colour such big business? Why is it in such demand? cost ? time? ease of use? yes of course. Consider advertising promotion celebrity endorsement products branded by brand name professional stylists. Daily bombardment of beautiful natural style you can create at home from this box of wonder.Hard to ignore right!

I have been inspired to touch on this huge subject . Offer some advise and share some experiences gained from so many great years in our industry.  It’s very cool. I will try and cover some subjects from the every day challenges to the creative over the top looks oh and some of the hair nightmares we get to fix and advise on! We all need to do understand how things happen and why ! 

Misuse of products. Miss information. Inpatients and not following guide lines and instructions. We can all be guilty of these things at some point in our career! I have already posted topic’s on this blog site on Bleaching. Lift deposit.Toning. Damage. Condition. I have decided that as topic’s they can always be re visited.  Reviewed in depth see most recent topic’s on all subjects.  In the hopes of guiding and providing information that helps avoid pit falls.

 A list of topic’s that may well be added to:
Metallic salts in hair colour.
Bleaching/ Decolourizer/ Lift deposit?/ Toning.
Re dying hair/ with Drug store colour / Roots Application/colour Balance.
Removing Colour/ Stand tests/ Condition.
Using Pigment / Under tone pigment friend or foe:
Bleaching Root application.

I also think at this juncture. That it is worth mentioning that.  Not all home colours be they permanent tints or fun fashion shade are what they claim to be. It’s buyer beware. If  your wondering should I colour my hair will it hold colour a very simple test.

Take a strand test. Remove a small amount of your processed hair and drop it into a glass of water. If it sinks fair chance it will not hold colour and is over processed healthy hair will float. If you have a history of colouring and bleaching it on a regular bases. It may feel slimy when wet sort of stretchy time to give it a rest!! it’s toasted! will not hold colour.

Many Products:  Claiming to be. Ammonia free have something else doing the same Job an Alkaline. MEA , Grain Alcohol derivatives. Other products that manipulate the ph of the hair.[see past posting on subject] They in some cases can contain trace elements of metallic salts. This is why it’s essential to do a stand test. prior to applying bleach a chemical reaction can occur creating heat. 

I hope that this information is helpful and that the topic’s  covered do help with some of the issues that can happen when colouring and re colouring hair. Without knowledge of the products chemistry or formulation the risks of a chemical reaction or poor results or indeed allergic reaction can be a risk.

How confusing is it for both stylist and the consumer when you can go on line for advise and sound information and you get material such as below. quite shocking!

lets take a look:

I have written my response in heavy print:


Permanent Color:

Permanent color gives you 100% complete coverage. Most permanent color uses peroxide (10 to 40 vol.) and ammonia. The downside is regrowth of new hair – it is a different shade and will leave a line of “demarcation”, or regrowth.

Most permanent hair colour uses 10 to 20 volume peroxide 40 vol would only be used for high lift blonde formulations, In most cases 40 vol is not recommended for scalp application. this type of application requires colour balancing unless first application.

Not all colour is driven by Ammonia many options available.

Semi-Permanent Color:

Color usually contains some ammonia and uses a developer of 10 to 20 vol.

Although it normally contains something to slightly open the Cuticle it does not have Ammonia nor does it have Peroxide much less 10 to 20 vol.

Demi-Permanent Color:

Uses peroxide in low vols. (under 10 vol.). Many have no ammonia and leave little damage. When the color fades, it does gradually so it leaves no line of demarcation.

Normally uses around 5vol for the oxidation of the colour molecule may have low amount of ammonia or some other substance to open the cuticle fro slightly deeper deposit. long term use of this formulation will result in build up and possible re growth line slow fading, ideal for Grey coverage with out going permanent

Semi-Temporary Color:

These will last a short time (1-4 weeks). The usually incur no damage to the hair. You can expect about 40-60% gray coverage.

A direct dye/stain lies on the surface of the hair very little deposit so fades as washed whilst will blend Grey hair  some types more than others will not give full deposit will build up over time, they s sometimes have an alkaline in them to enable a little deposit.

Temporary/ Color Rinse:

Color lasts from one shampoo to the next and is deposited on the outside of the hair shaft.

As with a Semi permanent these can and do vary in their chemistry and how long they last depend on amount of washing and porosity of the hairthey can cause staining issues

Levels of Hair Color:

1=Black 2= Dark Brown 
3=Dark Brown
 5=Medium Brown
 6=Light Brown
7=Dark Blonde
8=Light Blonde
9=Very Light Blonde
10=Light Platium Blond:

A standard International colour shade chart:

1black                        1/0

3Dark Brown             3/0

4 Medium Brown       4/0

5 light Brown             5/0

6 Dark Blonde            6/0

7 Medium Blonde       7/0

8 Light Blonde            8/0

9 Clear Blonde            9/0

10 Extra light Blonde   10/0


Colored and treated hair needs extra special care to keep it in good condition.

Wear hats, scarves or products with sunscreens when in the sun, to help protect against color fade and the drying effects of the sun.

Leave in conditioners generally contain sunscreens to protect against color fade.

Rough shampooing can strip color or dry out hair, so shampoo gently with a shampoo specially created for colored/treated hair.

Condition regularly with an intensive conditioner to restore vital moisture and luster to colored/treated hair.

Use color enhancing conditioners as color grows out to help blend root areas.

Be wary of these colour enhancing products they stain and can effect the hair for future colouring processes :

Do not wrap your wet hair in a towel turban after a shower. The added friction can knot and damage vulnerable wet hair. Instead, carefully blot hair dry.

Don’t brush hair when wet. Comb with a wide-tooth comb, working tangles out as you move from the end towards the scalp.

Don’t over  dry. When you blow dry, dry the hair until it is almost but not completely, dry. Leave some moisture in to prevent static.

Well what is over dry? leaving hair damp will make it loose style & shape  Hot ceramic irons take care of all moisture just use a blow dry heat protector don’t leave it damp!

Use care when styling. When using styling appliances, use thermal protector for maximum protection. Avoid aggressive manipulation of the hair.

Well this contradicts the about don’t over dry

Use hairspray or spritz with moisturizers and sunscreens to finish the hair. These products will provide continual protection throughout the day.

personal choice some with silicone will tend to make hair limp

Don’t spray lightening agents or put lemon juice in your hair.

Yippee one to agree with

Support your style with a perm. Just because you have color treated hair doesn’t mean you can’t have a perm. In fact, a perm specially formulated for color treated hair can add wonderful body, fullness and texture to complement your color.

Well who has perms these days colouring and perming is double processing will damage dry out cause colour to fade:

What is written in the heavy print is my view i found this information in this article miss leading and quite scary to think it’s posted as informative educational material.

please please do lots of research when looking for information and advise keep looking until you find articles that are all giving the same advise and information

Although I offer sound advise. Every head is different the  history on any given head is different so information and advise offered is only guidance. Although I am a qualified  professional i cannot guarantee results on any given head.

If in doubt get a professional consultation it should be free and without commitment. 

All of the topic’s and articles posted are designed and share knowledge and experience Hoping to inspire and raise standards.


The ‘Three R’s’ 
”Reputation. Recommendation. Retention”. 
It’s not built on that constant looking for new clients it’s looking after what you have! It’s investing in your self and your business and those around you.


This journey, this career, is wonderful – challenging, inspiring, and yes, hard work.

Our industry is in constant change and is sometimes criticised. For lacking vision in some areas. However there is an ever growing body of professionals. That have a firm commitment to our industry, they have a passion for change, to raise standards through education and sharing. Leadership, education and team incentives.Will over time and with commitment give any individual that ability to do exceptional work and to be more creative. Leadership and management help create an amazing work environment for all concerned. So key for success for all concerned.
This journey. This career, is wonderful – Challenging. Inspiring and yes can and will be hard work. but the rewards are worth all the effort.
Thank you all for letting me share some thoughts with you today.These are inspirational, passionate, industry professionals.They have a vision. These are the people I want on my bus to learn from, share with, take a journey with. Get inspired. Connect with driven motivated industry professional. challenge your self. invest in ones /your self 

Are you driver or passenger !

 There are no guarantees in life and ones career and career choice is no different thing happen and its how we deal with them that defines us. Jobs change relationships come and go the one thing that remains after training is our skill both hands on creative and the ones we learn about people and communication about caring about being a team player. Constantly developing new skills staying current is so very important. I also think that we need to always look at the Why. Ask the question Why are we in business whats it for? OrWhy do we want to go into to business what is success? Why do I suggest this I think by asking and exploring the why we get to the motive behind why we want to be in business what is true success. Why the will also help us to understand our true values this in turn helps us to follow the path to the success we want  and desire. It will help us to surround ourselves with the right team those who share our values and vision.


Remember. Salon success. Stylist success. Business success are all linked together it’s Team success. Its never about any destination only ever about a journey taking the right people on that journey makes it enjoyable maybe even fun!

Mike B2MR

The salon and the S word now available in book and e book format for links to purchase and reviews Click here or on the image.

The Salon & the ‘S’ Word

 Written by Mike Vallance

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